Category: Marketing Communications

Popcorn

A gastronomic challenge for movie theatres!

Since February 2013, the New York Nitehawk Cinema showcases the serie “Film Feast”, where guest chefs create a gourmet menu based on an influential movie of their choice. (…)

Enzyme is proud to be associated with Exceldor’s bold and innovative approach

Exceldor, the chicken processing company located in Levis, recently launched a new unified brand image. “Now, there is only one logo and black dominates to better represent the brand.” (La Presse, cahier Affaires, March
19, 2013, page 8).

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tuna-sushi

Has sushi become a commodity?

When I was 17 years old, I worked for a small sushi chain. I never made the sushi, I never touched the rice, fish, nori, or any other ingredients. I served it from a fridge behind a counter. (…)

enzyme

Enzyme Moves to a New Home

Spring always  brings new beginnings. Which is why last week, the Enzyme team packed their belongings and moved to a brand new office. The photo to the right is a small snapshot  of our moving adventures. (…)

BlueDragon_Blog

“L’Épicerie” Gives the Green Light to Blue Dragon’s Sweet and Sour Cooking Sauce

The popular cooking and nutrition show, L’Épicerie, on CBC’s Radio-Canada gave the “green light” to the Sweet and Sour Cooking Sauce from Blue Dragon as it was broadcasted on March 21st. (…)

Oikos

Globe and Mail Ranks Oikos as the #1 Low-fat Greek Yogurt in Canada!

We are very proud to announce that Danone’s Oikos was ranked as the top low fat Greek yogurt in Canada, according to the Globe and Mail, compared other major national brands. (…)